Photography, vital tool to boost tourism in Nigeria – Expert

Mr Dayo Adedayo, a British-trained Nigerian photographer and author, says documenting Nigerian culture through photography will help create a different narrative about the country and promote tourism.

Adedayo said this during the maiden National Stakeholders’ Conference on review of the National Festival for Arts and Culture (NAFEST), on Wednesday in Abuja.

Speaking on the topic, “Explore, Understand and Appreciate Nigerian Culture Through Photography”, he said that photography was not just about capturing moments but also a means of storytelling, self expression and communication.

He said when Nigerian cultural and historical sites are captured in photographs, the beauty will spur intending tourists to physically visit the site.

According to him, the youth can make fortune from documenting Nigerian culture in photographs by selling online or physically.

He said photography allowed photographers to convey emotions, document events, explore perspectives and create visual narratives.

“Documenting our culture through photography allows us to preserve our cultural heritage. How many believe you can sell an image for thousands of dollars if not millions.

“Photography allows us to capture and preserve cultural traditions, landmarks, and artefacts.

“It helps document and safeguard our cultural heritage, ensuring that future generations can learn about and appreciate their roots.

“Photography enables people from different cultures to share their unique perspectives.

“Through photographs, we can gain insights into diverse lifestyles, traditions, and beliefs, fostering cross-cultural understanding and appreciation,” he said.

He said that photography could give a voice to marginalised communities and challenge stereotypes, promote inclusivity and cultural diversity.

They provide valuable insights into the evolution of cultures and societies.

“Photographs can be used as educational tools to raise awareness about different cultures and their heritage.This helps promote understanding, respect, and appreciation for diverse cultures.

“Photographs can support cultural institutions, such as museums, archives, and libraries, in their preservation efforts.

“High-quality photographs can be used for exhibition displays, online collections, and publications, allowing wider access to cultural heritage resources.”

He said that stunning photographs could attract visitors, generate interest and appreciation for different cultures across the country.

“By utilising photography in these ways, we can raise awareness, foster appreciation, and promote the preservation of different cultures and their heritage.

“Photographs have the power to evoke emotions, spark curiosity, and bridge cultural gaps, ultimately leading to a more inclusive and understanding society,” he said.

Also, Mrs Franca Debudia, an advert executive, advised Nigerians to ensure that they dwell more on positive news of Nigeria on social media.